Our branding for Ergonomia.re was designed to feel subtle, letting the service from the founder shine. For this, we strived for brand singularity—when the company brand, the CEO brand, and the employer brand are all synonymous.
Our brand identity for DayTech was designed to build trust to connect consumers with reputable manufacturers, providing an extensive selection of electronics, gaming hardware, and corporate gifts. We kept the identity sleek and modern, to cater to its target audience with timeless visual structure.
The new symbol captures the essence of TradedAlpha—sharing their learning process, market insights, and investment strategies with you in the ever-changing landscape. It’s shaped by a “T” and an “A”. This means that in investing, there is no right or wrong, hard-and-fast rules. There is, only, however, perception, of how you see the market dynamics. Each one of us has a different outlook and view on the market and this symbol tells us that no matter how different we see things, we are still aiming for the same goal—growing our investment portfolio.
